Chromium is America's favorite mineral supplement for fitness and metabolic support. This patented Albion Chelated Chromium Glycinate from Albion ensures optimum absorption for superior results. With 200 mcg per serving, this formula provides 167% of your daily value. For more information on Albion products, see www.albionminerals.com. What Makes Chelated Mineral Glycinates So Superior? First we need to understand the chelation process. Chelation is the result of minerals becoming chemically bound to amino acids in a very specific manner. Chelation occurs during the digestive process to facilitate transport of minerals across the intestinal wall so that they may be utilized throughout the body. Amino acids are not the only "chelators" available, but they are ideal for minerals. The body is very efficient at absorbing individual amino acids, and Albion has identified the amino acid glycine as the preferred molecule for creating organic chelated minerals. Glycine is readily identified and absorbed across the intestinal wall, and Albion's glycinate chelates are actually small enough to transport right into the cells themselves!